I’m not one for fashion weeks, but I’d go to New Zealand’s in a heartbeat. A plane ticket to Auckland might be out of the question, but at least I can live vicariously through some of my favorite NZ bloggers and their posts on NZFW shows and parties. And at least I can see photos of collections as they get released. Twentysevennames didn’t do a traditional runway show for their A/W 2012 collection, choosing instead to show an exhibit of Guy Coombes campaign photos. Which is just as well for bloggers, since a good campaign photo beats a blurry runway one any day in my book.
Love this campaign! The fact that the backgrounds match the clothes is so creative. Especially love the green tartan dress!
x Michelle | thefeatherden.net
Holy moly this is an amazing collection! I love the wallflower idea.
So much fun, and the colours and peter pan collars! Top one’s definitely my favourite. Thanks for posting them!
bottom left – get in my wardrobe now! oh, and i love guy coombes too, so this is 100% up my street (: xxx
Yeah! I love these. I would totally rather go to a NZ fashion week than the others too… I finally got to see some Twentysevennames pieces in person (Summerland is carrying them this fall!) and everything is just gorgeous! So many french seams… I love it.
This is an extremely fantastic way to shoot clothing. Whoever thought of this set up is a genius.
What an amazing and creative campaign! And I agree, this is really refreshing, runway photos can be so messy.
Beautiful collection! love the patterns!
Wow, fantastic campaign!!
love these looks
and NZFW sounds awesome…honestly, ANY fashion week sounds awesome to me hah!
great shots right??? I was so impressed! NZFW has been insane! im loving every minute of it! If only it would stop sporadically raining! thats good ol nz for ya
KIM
love these! such a good campaign x
This collection is amazing! I love all the prints.
[...] (spotted on liebemarlene vintage) [...]
as an aucklander, i can tell you that nzfw IS amazing
plane tickets here aren’t as expensive as they once were… hey, you’ve got a year to save for the next one!
Very nice cloting, if only beacause of the name !
Greetz, Marleen
[...] you remember back in August when I did a post on Twenty-Seven Names’ newest collection, Take Cover? At that point I only had seen the campaign images, which were so good that they deserved to [...]