A good lookbook to get me inspired for a winter that I’m kind of dreading . . . Jody Rogac is one of my favorite fashion photographers right now, so when I saw that she shot a lookbook for the Canadian boutique Aritzia’s house label Wilfred I knew it would be good. The photos and the location are perfect–the place makes me think of a much less campy version of Rock City, which is a place I usually end up going when winter is coming and it’s way too cold. And I love that the clothes are the perfect mix of dressy and utilitarian–silks and wools and very (maybe overly) sensible shoes.
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Ah, this collection is gorgeous. The color palette and layers are perfection.
Really like the lookbook, the color scheme is wonderful.
Reminds me of the movie “Picnic at Hanging Rock.” Love the color scheme.
These photos are wonderful, I love that white/ pastel ensemble.
I know it’s been saidm, but I love love love the palette too! Feminine neutrals are it.
The location is incredible! Anyone know where it is?
It’s a place called Opus 40 in upstate New York:
http://www.opus40.org/
:n )
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[...] site. The brand always hires such good photographers for their shoots (still can’t get over this beautiful one from Jody Rogac), so I can’t wait to see what kinds of editorials are in store. [...]